Umberto is a technopreneur: consultant, advisor, developer, and father.
His work has taken him through Italy, Switzerland, the United States, Indonesia, and now Vietnam.
Even with a demanding schedule, he still finds joy in coding
whenever he can.
The Origins: 25 Years of Building
My journey since 2001
From the very beginning, I was fascinated by the way technology stretches the boundaries of what is possible. What began as childhood curiosity gradually became a lifelong commitment to building useful systems, solving meaningful problems, and cultivating partnerships that endure.
For nearly three decades, I’ve worked as a technopreneur across food and beverage, fashion and apparel, air cargo, manufacturing, legal tech, quality control, and technology. Each chapter—whether in Europe, the United States, or now Southeast Asia—has sharpened the judgment, perspective, and operating discipline I bring to every engagement.
Few of these engagements were ever merely transactional. Many became collaborations that lasted well over a decade, with clients who grew into trusted partners, close friends, and, in some cases, co-founders of new ventures. That kind of continuity does not happen by accident; it is earned through consistency, integrity, and a shared commitment to lasting outcomes.
Over time, I learned that leadership is not defined by code alone or by the delivery of a product. It is measured in clarity under pressure, the ability to align people who see things differently, and the trust built one decision at a time. Those principles have helped me support organizations as they grow, modernize, and transform without losing their center.
Today, I help companies and startups navigate change with confidence. I work alongside leaders as they move beyond rigid, outdated systems and build modern, sustainable environments—bridging technical and non-technical stakeholders so that each investment can create lasting value.
This perspective was shaped by years in highly regulated fields—including textiles, legal tech, aerospace, and healthcare—where rigor, compliance, and accountability are never optional. Those experiences reinforced something I had already learned: integrity and perseverance matter over time. Many of the projects I led still create value today, and many relationships I built have only grown stronger. That is the foundation I bring to every new challenge.
Durable innovation is rarely loud. It is patient, disciplined, and deeply human.
Signals from the Near Future
Views, Review by Views, QSee.ai, and capital-efficient transformation
After more than two decades of building and guiding ventures across industries, I've learned that innovation is never about technology alone. It is about people, timing, operating discipline, and the courage to adapt deliberately.
Today, my main focus is Views and Review by Views. Together, we are building a new class of AI perception-analysis tools for companies, journalists, and organizations. Across more than 40 AI models, they show how models interpret trends, events, personas, and narratives—and turn model noise into clear, measurable signals teams can act on. The need is urgent: AI systems still offer too little accountability, and their most consequential errors can be difficult to detect. Early access is open here.
2026 has brought another new chapter: QSee.ai, a platform for automating quality-control processes. I joined first as an advisor; as the collaboration deepened, I came onto the board and now serve as CTO and co-founder—moving from helping frame the opportunity to helping build it from within.
Alongside product development, I continue to work with startups across Asia to help them adopt AI in practical ways, modernize delivery practices, and use capital efficiently while delivering real value.
With the right systems, leaders can move faster without adding noise. Clarity first. Then momentum.
The best AI does not replace judgment. It sharpens it.
What I'm working on now
Views (Early Access), QSee.ai, Jellypic, UmbertoGiacobbiDotBiz, Stilla, Asia
The work I am doing today is the result of a long international journey across Europe, the United States, and Southeast Asia. Each venture has deepened my understanding of leadership, innovation, and resilience. What matters to me now is not simply launching something new, but shaping work that remains relevant, useful, and durable.
Today, my main focus is Views, our AI perception-analysis platform: a new class of tool for leaders who need to understand how AI sees the world before they rely on its answers. We turn the question "What do the models think?" into a side-by-side view, scored with simple 1–10 SenseScores, that shows where AI converges, where it diverges, and what that means in practice. Request early access here to explore the platform and help define this new category of decision intelligence.
Jellypic is currently on pause, but the technologies developed through it now live on in Infrastruttura. Its early journey helped shape how people manage and share digital experiences, and its foundations still inform how I think about product design, usability, and long-term creative value. Learn more here.
Through UmbertoGiacobbiDotBiz, my global consulting hub, I continue to work with organizations across industries—from fashion and real estate to deep technology—helping them move from legacy complexity toward modern opportunities. I also contribute as an expert through Tegus, now part of AlphaSense, a select expert network and research platform that gives investors and professionals access to specialist insight, financial data, and qualitative research. Many of these engagements remain confidential, but the pattern is consistent: long-term trust, measurable business impact, and decisions backed by experience.
And then there's Stilla, our sustainability-minded design venture. Starting in Southeast Asia, we give new life to recycled premium materials, turning them into timeless rings, bracelets, necklaces, and more. It is more than a brand: beauty and sustainability can coexist—and scale globally.
Our inspiration? A family heirloom over 150 years old. Its timeless appeal still sparks the same question today: "Where can I get one?" The answer—very soon. Stay tuned.
Build for clarity first. Scale follows trust.
Final words
Thank youThank you for stopping by. If you would like to know more about me, my projects, or the services I offer, please get in touch. I'm only a message away. Let's shape the future, one line of code at a time.
" I've worked with Umberto for three years. He's personable, technically sharp, and knowledgeable across every technology involved in our projects. He's far from the stereotypical 'nerd': his thoughtful coordination and natural leadership make him an exceptional guide for any technical team. "
" Umberto is a true technopreneur. His ability to see the larger picture and translate it into clear, actionable steps is rare. He's an insightful mentor and a genuine pleasure to work with. "
" We had a complex desktop application built two decades ago with .NET and the Win32 API. Umberto's team quickly understood the intricacies of our legacy system and proposed inventive, practical ways to modernize it. "
" I've worked with Umberto for four years across a range of projects and roles. He is a focused, product-minded, and highly professional lead developer. Whether working independently or leading a diverse team, he explains complex technical concepts with clarity. I would confidently recommend him for any CTO or Lead Developer role. "
" Umberto's passion for technology is contagious. His ability to bridge communication gaps between different stakeholders has been instrumental to our project's success. He doesn't only understand technology; he understands people. "
" Working with Umberto has been a turning point for our company. His expertise in legacy and niche technologies helped us identify the right fit for our very specific needs. He turned technical constraints into opportunities for growth. "
" Umberto's dedication to his craft is exceptional. Despite an intense schedule, he still finds joy in coding, and that care is visible in the quality of his work. Giacobbi Studio reflects his commitment to building thoughtful, innovative solutions for the digital age. "
" Umberto's digital nomad lifestyle is genuinely inspiring. His ability to work remotely and collaborate with professionals from every corner of the globe has brought fresh perspective to our projects. His honesty and integrity resonate deeply with our team. "
" Umberto's pro bono teaching has had a profound impact on our community. His knowledge of IoT, combined with his enthusiasm, has inspired many young minds. He's not only a consultant; he's a mentor in the truest sense. "